Bridging consumer needs with
business solutions

Miguel Rosario is a MarTech product manager and Solutions Engineer with nearly 30 years of experience spanning print, digital media and consumer tech. He builds growth-ready solutions that connect user behavior with business results.

Using 1P and 3P data, Miguel powers personalized campaigns and builds systems that blend technical execution with human-centered design, driving engagement, loyalty, and revenue.

At Penguin Random House, Miguel led product and UX efforts that boosted engagement and sales, including initiatives that improved mobile usability, SEO, and content discovery.

He scaled SEO and conversion rate optimization strategies across PRH.com, delivering a 600K+ increase in organic sessions and a 40% lift in conversions, while enhancing accessibility and mobile UX.

At Hearst Magazines, Miguel led digital transformation for legacy brands, migrating editorial sites to responsive CMS platforms, boosting speed, traffic, and monetization potential.

Miguel has also held roles as a product manager, business analyst, writer, and editor. His publishing contributions span Mi Zona Hispana, Terra Networks, Univision, El Universal, and more.

In 2004, Miguel launched Mi Zona Hispana, a bilingual community service weekly. His editorial and distribution strategy earned recognition from The New York Times and NYC leaders.

Miguel holds a business analysis certificate from Villanova and SEO certifications from Semrush and HubSpot Academy. He is a Certified Scrum Product Owner® with stakeholder collaboration training.

Currently consulting for various early-stage startups, Miguel helps AI startups validate ideas and shape go-to-market strategy. He also writes about AI, personal branding, and product ideation.